Usability and Site Testing is the first step towards developing a plan to improve your website. Well suited to larger sites, a fresh perspective and expert opinion is necessary to keep your site up to date and working for your users. Usability testing is especially well suited to companies with an in-house development team, as it is impossible to get an unbiases fresh opinion of your marketing efforts from the same team that build the site.
Usability testing aims to:
- Identify errors in layout, navigation, and user interactions that are detrimental to the user experience
- Check the website respects online marketing conventions
- Get feedback from users of your site in one-on-one sessions
- Suggest solutions to all problems encountered
Site testing looks at the performance of your site and checks
- The site is built to correct standards and uses clean code
- Load testing – to check your site can handle projected traffic requirements
- Security – to make sure your site is hacker-proof
- Accessibily – are guidelines being met
Our Approach
We look at your site and give you an unbiased appraisal of what works and what doesn’t. This is based on our collective experience, and all arguments are supported by case studies, facts and statistics. With both the Usability Report and the Site Testing Report, you will end up with a list of items to work on to improve your website, and a suggest action plan to put things right. This report can be useful in improving the site yourselves, or as a first step in outsourcing your website to a contractor.
Contact Ben Kelly on 0845 543 9985 / ben@alphawavemedia.co.uk to find out how we can help build a website that works for your business.
